ADVIGON

Positioning and naming for an insurance company

Making sure to be creative: strategic positioning and naming for HanseMerkur in the private life risk business.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

Get in touch – no strings attached!
Further references
Image: Pmvchamara - Freepik.com
FORLIANCE
Corporate renaming for climate protection projects
Endmark Project – GOVERNIKUS
GOVERNIKUS
Star-studded company name and systemic product branding
Endmark Project – VALUNIQ
VALUNIQ
Rebranding Innovative Finanzberatung 2005 AG
DAIMLER MOBILITY
International positioning and name development
Endmark Project – CONCARDIS
CONCARDIS
Company and product name development for cashless and digital payments
SCHWARZ CORPORATE SOLUTIONS
Brand consulting and nomenclature
FUTURENOW
Name development for LVM direct insurance
Endmark Project – ATRUVIA
ATRUVIA
Renaming IT / banking: Transformation Fiducia & GAD
PARKALLEE
Name for a Standard Life fund and investment product
Endmark Project – A wie alles zu Finanzen & Versicherungen
A like all about finance & insurance
Brand strategies that feel like a million bucks
IMVEON
Naming and slogan for real estate software
Image: btv.at
FINYU
Product name for a business banking platform
Image: Cosmostudio - Freepik.com
ACTINEO
Company name for digital risk management
CLEVESTO
Development of wordings and names for Helvetia's insurance products and investment strategies
Endmark Project – HDI
Image: HDI Haftpflichtverband der Deutschen Industrie VVaG
HDI
Product names, wordings, naming system, guideline
TWINT
Brand name for the digital Swiss payment system
MEINEKLASSIK & MEINPREMIUM
Naming system for LVM insurance
VIACTIV
Renaming of the BKK vor Ort health insurance