Endmark GmbH: Datenschutz

Privacy statement

Thank you for visiting our website and for your interest in our company. Protecting your personal data is important to us. Personal data is individual information about the personal or factual circumstances of a specific or identifiable natural person. This includes information such as the real name, the company, the address, the telephone number, the e-mail address and the date of birth.
Since this data has special protection, we only collect it to the extent technically necessary. Below, we present what information we collect during your visit to our website and how it is used.
Our data protection practice is in line with the regulations of the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). We will collect, process and store your personal data exclusively to process inquiries and, if necessary, to process orders/contracts. Only if you have given your consent separately beforehand will your data also be used for further purposes that are precisely defined in the consent, e.g. for information about offers via newsletter, etc.

1. RESPONSIBLE BODY WITHIN THE MEANING OF § 13 PARA. 1 TMG/§ 3 PARA. 7 BDSG

The responsible body within the meaning of data protection law is:

Endmark GmbH
Lindenallee 24
50968 Cologne

email: datenschutz@endmark.de
Fax: +49 (0) 221 94 20 33-40

2. ANONYMOUS/PSEUDONYMIZED USE OF THE WEBSITE

In principle, you can visit our website without providing any personal data.
Anonymous usage data either does not relate to an identified or identifiable person from the outset or is subsequently anonymized in such a way that no or no further identification of the person can be made.
Pseudonymized usage data is not combined with the data of the bearer of the pseudonym. Pseudonymous user profiles are not created.

3. Hosting and Content Delivery Networks (CDN)

We host the content of our website with the following provider:

Webflow

The provider is Webflow, Inc., 398 11th Street, 2nd Floor, San Francisco, CA 94103, USA (hereinafter Webflow). When you visit our website, Webflow collects various log files, including your IP addresses.

Webflow is a tool for building and hosting websites. Webflow stores cookies or other recognition technologies that are necessary to display the page, to provide certain website functions and to ensure security (necessary cookies).

For details, see Webflow's privacy policy: https://webflow.com/legal/eu-privacy-policy.

Webflow is used on the basis of Art. 6 para. 1 lit. f DSGVO. We have a legitimate interest in presenting our website as reliably as possible. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. The consent can be withdrawn at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://webflow.com/legal/eu-privacy-policy.

The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. For more information, please contact the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000TT9jAAG&status=Active.

Cloudflare

We use the “Cloudflare” service. The provider is Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA (hereinafter “Cloudflare”).

Cloudflare offers a globally distributed content delivery network with DNS. Technically, the transfer of information between your browser and our website is routed via the Cloudflare network. This enables Cloudflare to analyze traffic between your browser and our website and serve as a filter between our servers and potentially malicious traffic from the Internet. Cloudflare may also use cookies or other technologies to recognize Internet users, but these are used solely for the purpose described here.

The use of Cloudflare is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.cloudflare.com/privacypolicy/.

You can find more information about security and privacy at Cloudflare here: https://www.cloudflare.com/privacypolicy/.

Amazon CloudFront CDN

We use the Amazon CloudFront CDN content delivery network. The provider is Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, L-1855, Luxembourg (hereinafter “Amazon”).

Amazon CloudFront CDN is a globally distributed content delivery network. Technically, the transfer of information between your browser and our website is routed via the content delivery network. This allows us to increase the worldwide availability and performance of our website.

The use of Amazon CloudFront CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://aws.amazon.com/de/blogs/security/aws-gdpr-data-processing-addendum/.

Our site offers you various functions, which we collect, process and store personal data when you use them. Below we explain what happens with this data:

Learn more about Amazon CloudFront CDN here: https://d1.awsstatic.com/legal/privacypolicy/AWS_Privacy_Notice__German_Translation.pdf.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection when the browser's address line changes from “http://” to “https://” and by the lock icon in your browser line.

If SSL or TLS encryption is activated, the data that you submit to us cannot be read by third parties.

4. SPECIAL FUNCTIONS OF THE WEBSITE

Contact form(s):

We will only use the data collected via our contact form or contact forms to process inquiries received through the contact form or contact forms.

SharpSpring

We use the "SharpSpring" service. The provider is SharpSpringInc., 550 SW 2nd Avenue Gainesville, FL 32601 65, USA (hereinafter "SharpSpring").

SharpSpring is an integrated marketing automation solution that is used for email marketing and contact management, among other things. This software allows visitors to our website to subscribe to our newsletter or get in touch with us.

If the user is asked to enter demographic information, for example in contact forms, it is transferred to SharpSpring and stored. SharpSpring may use cookies to collect and evaluate user behavior as well as the data and information obtained via our website.

The use of SharpSpring is based on our legitimate interest in optimizing all person-specific marketing measures and service-oriented provision of our offer (Art. 6 para. 1 lit. f GDPR).

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. SharpSpring is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards.

SharpSpring's privacy policy can be viewed at https://www.constantcontact.com/legal/privacy-notice.

5. DATA TRANSFER/PURPOSE LIMITATION

We only pass on personal data to third parties insofar as this is necessary for us to fulfill our contractual obligations, in particular to process concluded contracts. Personal data will not be passed on to third parties except for the stated purposes of contract and payment processing.
If you provide us with personal data as part of an express consent, this data will only be used for the purpose on which the consent is based and to which you have agreed in advance. We will only store your personal data for as long as is necessary for the intended purpose of data collection or required by law. You can withdraw your consent at any time.
Your legitimate interests are taken into account in accordance with legal regulations. You can obtain information about the stored data concerning you from the responsible body.

6. STATISTICAL EVALUATION OF VISITS TO THIS WEBSITE

When you access this website or individual files on the website, we collect, process and store the following data: IP address, website from which the file was retrieved, name of the file, date and time of retrieval, amount of data transferred and notification of the success of the retrieval (so-called web log). We use this access data exclusively in non-personalized form for the continuous improvement of our website and for statistical purposes.
We also use the following plugins and active script content to evaluate visits to this website:

GA Audience:

Our website uses GA Audience, a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: GA Audience). GA Audience uses cookies, among other things, which are stored on your computer and other mobile devices (e.g. smartphones, tablets, etc.) and which enable an analysis of the use of the corresponding devices. Some of the data is evaluated across devices. This gives Google Audience access to the cookies created as part of the use of Google Adwords and Google Analytics. During use, data, such as in particular the IP address and activities of users, can be transmitted to a Google Inc. server and stored there. Google Inc. may transfer this information to third parties if this is required by law or if this data is processed by third parties. You can prevent the collection and forwarding of personal data (in particular your IP address) and the processing of this data by deactivating the execution of JavaScript in your browser or installing a tool such as 'NoScript. ' You can also prevent Google from collecting the data generated by the Google cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de. Further information on data protection when using GA Audience can be found at the following link: https://support.google.com/analytics/answer/2700409?hl=en&ref_topic=2611283.

Google Analytics:

This website uses Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: Google). Google Analytics uses various techniques, including so-called 'cookies, 'which are stored on your computer and enable an analysis of the use of this website by visitors. The information obtained by Google Analytics about your use of this website is transferred to Google servers, which may be operated in countries outside the member states of the European Union and possibly also outside states party to the Agreement on the European Economic Area. By activating IP anonymization within the Google Analytics tracking code of this website, Google anonymizes your IP address before transmission. This website uses a Google Analytics tracking code, which includes the operator gat. _anonymizeIp (); was extended to only allow anonymized collection of IP addresses (so-called IP masking). On behalf of the operator of this website, Google will use this information to evaluate your visit to this website, compile reports on website activity and to provide other services related to website activity and Internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. You can prevent Google cookies from being saved by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the Google cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de. The security and data protection principles of Google Analytics can be found at http://www.google.com/intl/de/analytics/learn/privacy.html.

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies on our website. The Google Tag Manager itself does not create user profiles, does not store cookies and does not carry out any independent analyses. It is only used to manage and play out the tools integrated via it. However, Google Tag Manager collects your IP address, which can also be transferred to Google's parent company in the United States.

Google Tag Manager is used on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in quickly and easily integrating and managing various tools on his website. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g. device fingerprinting) within the meaning of the TDDDG. The consent can be withdrawn at any time.

Leadinfo

We use the lead generation service from Leadinfo B.V., Rotterdam, the Netherlands. It recognizes visits by companies to our website based on IP addresses and shows us publicly available information, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behavior on our website and processes domains from form inputs (e.g. "leadinfo.com") to correlate IP addresses with companies and improve services.

For more information, see www.leadinfo.com. On this page: www.leadinfo.com/en/opt-out, you have an opt-out option. In the event of an opt-out, Leadinfo will no longer collect your data.

‍Meta Pixel (formerly Facebook Pixel)

This website uses Facebook/Meta visitor action pixels to measure conversion. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

In this way, the behavior of site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. As a result, the effectiveness of Facebook ads can be evaluated for statistical and market research purposes and future advertising measures can be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook uses the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy (https://de-de.facebook.com/about/privacy/) can use. This allows Facebook to place advertisements on Facebook pages and outside of Facebook. As the site operator, we cannot influence this use of data.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG. The consent can be withdrawn at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for implementing the tool on our website in a manner that is secure under data protection law. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) with regard to the data processed by Facebook directly. If you assert the rights of data subjects with us, we are obliged to forward them to Facebook.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

In Facebook's privacy policy, you can find further information on how to protect your privacy: https://de-de.facebook.com/about/privacy/.

You can also use the “Custom Audiences” remarketing feature in the Ads Settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen deactivate. To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

Facebook Custom Audiences

We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit or use our websites and apps, make use of our free or paid offers, submit data to us or interact with our company's Facebook content, we collect your personal data. If you give us consent to use Facebook Custom Audiences, we will transfer this data to Facebook, which Facebook can use to display suitable advertising for you. In addition, target groups can be defined with your data (lookalike audiences).

Facebook processes this data as our order processor. Details can be found in the Facebook user agreement: https://www.facebook.com/legal/terms/customaudience.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG. The consent can be withdrawn at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

LinkedIn Insight Day

This website uses LinkedIn's Insight Tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing through LinkedIn Insight Tag

With the help of the LinkedIn Insight Tag, we obtain information about visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyse the key professional data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better tailor our site to the respective target groups. We can also use LinkedIn Insight Tags to measure whether visitors to our websites are making a purchase or other action (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting feature, which allows us to display targeted advertising to visitors to our website outside the website, although, according to LinkedIn, there is no identification of the advertising addressee.

LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are truncated or (if they are used to reach LinkedIn members across devices) hashed (pseudonymized). LinkedIn members' direct IDs are deleted from LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.

As a website operator, we cannot assign the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data collected from website visitors on its servers in the USA and use it as part of its own advertising measures. For details, see LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

Insofar as consent has been obtained, the above service is used exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 TDDDG. The consent can be withdrawn at any time. Insofar as consent has not been obtained, this service is used on the basis of Art. 6 para. 1 lit. f DSGVO; the website operator has a legitimate interest in effective advertising measures, including social media.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

Objection to the use of LinkedIn Insight Tag

Opt out of LinkedIn's analysis of usage behavior and targeted advertising under the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

LinkedIn members can also control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before you visit our website.

7. INFORMATION ABOUT THE USE OF COOKIES

We use cookies on various pages to make visiting our website attractive and to enable the use of certain functions. So-called “cookies” are small text files that your browser can store on your computer. The process of storing a cookie file is also called “setting a cookie.” You can set your browser yourself according to your wishes so that you are informed about the setting of cookies, decide whether to accept them on a case-by-case basis, or generally accept or exclude the acceptance of cookies. Cookies can be used for various purposes, e.g. to recognize that your PC has already had a connection to a website (persistent cookies) or to save recently viewed offers (session cookies). We use cookies to provide you with an improved user experience. To use our convenience features, we recommend that you allow cookies to be accepted for our website.

Usercentrics consent

This website uses Usercentrics' consent technology to obtain your consent to store certain cookies on your device or to use certain technologies and to document this in accordance with data protection regulations. The provider of this technology is Usercentrics GmbH, Sendlinger Strasse 7, 80331 Munich, website: https://usercentrics.com/de/ (hereafter “Usercentrics”).

When you enter our website, the following personal data is transferred to Usercentrics:

Your consent (s) or the withdrawal of your consent (s)
your IP address
Information about your browser
Information about your device
When you visited the website
geolocation

Usercentrics also stores a cookie in your browser in order to be able to assign the consents given or their revocation to you. The data collected in this way is stored until you ask us to delete it, delete the Usercentrics cookie yourself, or the purpose for storing the data no longer applies. Mandatory legal storage obligations remain unaffected.

Usercentrics is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.

Consent with Cookiebot

Our website uses Cookiebot's consent technology to obtain your consent to store certain cookies on your device or to use certain technologies and to document this in accordance with data protection regulations. The provider of this technology is Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter “Cookiebot”).

When you enter our website, a connection is made to Cookiebot's servers to obtain your consent and other explanations about cookie usage. Cookiebot then stores a cookie in your browser in order to be able to assign the consents given or their revocation to you. The data collected in this way is stored until you ask us to delete it, delete the Cookiebot cookie yourself, or the purpose for storing the data no longer applies. Mandatory legal storage obligations remain unaffected.

Cookiebot is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.

8. DATA SECURITY AND DATA PROTECTION, COMMUNICATION VIA E-MAIL

Your personal data is protected by technical and organizational measures during collection, storage and processing in such a way that it is not accessible to third parties. When communicating by e-mail, we cannot guarantee complete data security, so we recommend sending information with a high level of confidentiality by post.

9. SOCIAL NETWORKS

Our website deliberately refrains from integrating so-called social media plug-ins, such as the Facebook Like button, the Twitter Retweet button or Google's +1 button. Therefore, there is no transfer of personal data to social networks at any time.
The connection to social networks is limited to a recommend or share function, which the user must explicitly trigger and which only transfers the current URL, including the page title.

LinkedIn

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Each time you access a page on this website that contains LinkedIn elements, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website using your IP address. If you click on LinkedIn's “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to this website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data and its use by LinkedIn.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG. The consent can be withdrawn at any time.

Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

For more information, please see LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.

10. WITHDRAWAL OF CONSENT — DATA INFORMATION AND REQUESTS FOR CHANGES — DELETION & BLOCKING OF DATA

According to the Federal Data Protection Act, you have the right to receive information about your stored data free of charge and, if applicable, a right to correct, block or delete this data. Your data will then be deleted unless there are legal regulations to the contrary. You can revoke any permission you have given us to use your personal data at any time. Requests for information, deletion and correction of your data and suggestions can be sent at any time to the following address:

Endmark GmbH
Lindenallee 24
D-50968 Cologne

Email: info@endmark.de
Tel: +49 221 942 033 40

As of January 01, 2022

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Privacy policy

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