PARKALLEE

Name for a Standard Life fund and investment product

A symbolic approach to finance & insurance: naming, verbal branding and trademark law for a combined product.

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Come along: to successful naming and sustainable branding.

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Further references
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ADVIGON
Positioning and naming for an insurance company
TWINT
Brand name for the digital Swiss payment system
DAIMLER MOBILITY
International positioning and name development
VALUNIQ
Rebranding Innovative Finanzberatung 2005 AG
Image: Pmvchamara - Freepik.com
FORLIANCE
Corporate renaming for climate protection projects
CONCARDIS
Company and product name development for cashless and digital payments
Image: btv.at
FINYU
Product name for a business banking platform
SCHWARZ CORPORATE SOLUTIONS
Brand consulting and nomenclature
ATRUVIA
Renaming IT / banking: Transformation Fiducia & GAD
RIVERTY
Renaming Arvato Financial Solutions
ERSTRECHT
Target-group specific insurance naming
HAMBURG COMMERCIAL BANK
Verbal strategy for the renaming of HSH Nordbank
VIACTIV
Renaming of the BKK vor Ort health insurance
FUTURENOW
Name development for LVM direct insurance
IMVEON
Naming and slogan for real estate software
Image: HDI Haftpflichtverband der Deutschen Industrie VVaG
HDI
Product names, wordings, naming system, guideline
BEWUSSTER WERDEN
"Becoming more conscious": sustainability wording for an insurance
GOVERNIKUS
Star-studded company name and systemic product branding