FRITZ EGGER

Surface names within a product naming system

Beneath the surface: product language and naming systems for material technologies in furniture and interior design.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

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Further references
Image: Asylab - Freepik.com
ARVATO
Development of an international corporate brand for Bertelsmann
COVALION
Company name for a Framatome spin-off
Image: autoneum, Medien, Akustikmessungen in Gundernhausen_DE
AUTONEUM
International name development and transcription in China
Image: oem.mann-hummel.com
ENTARON
Innovative air filter name for maximum flexibility
BRITA
Brand language internationalization
CHILLVENTA
B2B name finding for a refrigeration and air conditioning trade fair
HTS TENTIQ
Renaming with a focus on the brand core
Image: blickport.com
BLICKPORT
Brand naming for logistics hardware and software
PUNQTUM
Brand development for media production technology
VIVANESS
B2B trade fair for natural cosmetics
Image: oem.mann-hummel.com
IQORON
Technology naming for a compact air filter
Image: Benkert Bänke, benkert.info
BENKERT BÄNKE
Trademark development for various outdoor furniture product series
COLONEUM
Brand naming for Cologne's MMC Studios
FRITZ EGGER
Surface names within a product naming system
KOSTAL SOLAR ELECTRIC
Let it shine: name development and brand language
Image: cdn-production.kostal.com
INVEOR
Innovative product name for frequency inverters
Image: Graphictwister - Freepik.com
OUTNATURE
B2B naming for a PreZero company
Image: trifolion.lu
TRIFOLION
Renaming of the Centre Culturel, Touristique et de Congrès