FRITZ EGGER

Surface names within a product naming system

Beneath the surface: product language and naming systems for material technologies in furniture and interior design.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

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Further references
CHILLVENTA
B2B name finding for a refrigeration and air conditioning trade fair
SIMONSWERK CLAIM
Corporate slogan development for the Simonswerk Group
SKYREEF
Naming concept and brand name for machine manufacturing
BRITA
Brand language internationalization
Image: oem.mann-hummel.com
ENTARON
Innovative air filter name for maximum flexibility
Image: knipex.de
KNIPEX
Brand consulting for naming and nomenclature
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
VIVANESS
B2B trade fair for natural cosmetics
MAN ENERGY SOLUTIONS
Name development for a multinational company
BOXMARK
International rebranding of Schmidt-Feldbach-Lederwerke
HTS TENTIQ
Renaming with a focus on the brand core
PUNQTUM
Brand development for media production technology
Image: Stahlwille Eduard Wille GmbH & Co. KG
DAPTIQ
Development of an industry 4.0 brand label for Stahlwille
FRITZ EGGER
Surface names within a product naming system
EVONIK
Strategic naming for animal nutrition
Image: trilux.com
LIVELINK
Light management system for Trilux
LUFTHANSA ALLEGRIS
Verbal branding for Lufthansa Group
INSQIN
Brand name and slogan for ingredient branding