FRITZ EGGER

Surface names within a product naming system

Beneath the surface: product language and naming systems for material technologies in furniture and interior design.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

Get in touch – no strings attached!
Further references
Endmark Project – LUFTHANSA ALLEGRIS
LUFTHANSA ALLEGRIS
Verbal branding for Lufthansa Group
Endmark Project – SKYREEF
SKYREEF
Naming concept and brand name for machine manufacturing
Endmark Project – LIVELINK
Image: trilux.com
LIVELINK
Light management system for Trilux
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
Endmark Project – FRONTALE
FRONTALE
Naming for NürnbergMesse's window manufacturing trade fair
MAN ENERGY SOLUTIONS
Name development for a multinational company
Endmark Project – WERKBLIQ
WERKBLIQ
Name development for an IIOT startup
FVV
Rebranding, verbal strategy and claim development
Endmark Project – FRITZ EGGER
FRITZ EGGER
Surface names within a product naming system
Endmark Project – ENTARON
Image: oem.mann-hummel.com
ENTARON
Innovative air filter name for maximum flexibility
Image: brainlab.com
CIRQ
Development of names for a Brainlab robot arm
HELLENIQ ENERGY
Renaming and rebranding of an energy giant
KAP EUROPA
International brand naming for a conference building
COROPLAST
Verbal positioning and brand architecture
BALIV
Independent brand name for bath products
Endmark Project – FILTURA
Image: freudenberg-pm.com
FILTURA
Umbrella brand for Freudenberg Performance Materials
BOXMARK
International rebranding of Schmidt-Feldbach-Lederwerke
Endmark Project – PREMOTEL
PREMOTEL
Name development for a motel concept in Kassel