ASSMANN

Naming structure and product names for office furniture

Names that fit: name development for various products within ASSMANN's brand portfolio.

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Further references
Image: ifdesign.com
YONDA
Name for an extraordinary conference chair
Endmark Project – COLONEUM
COLONEUM
Brand naming for Cologne's MMC Studios
Endmark Project – A wie alles zu Architektur & Design
A like all about architecture & design
Verbal brand design with a secure foundation
Endmark Project – LUFTHANSA ALLEGRIS
LUFTHANSA ALLEGRIS
Verbal branding for Lufthansa Group
Endmark Project – TRILUX
Image: trilux.com
TRILUX
Verbal branding in an emotional naming system
Endmark Project – BRAUBEVIALE
BRAUBEVIALE
B2B name finding for a beverage trade fair
PURMONTES
Naming of private luxury chalets for Winkler Hotels
Endmark Project – ATMOVA
ATMOVA
Brand name for sustainable energy solutions
CITYARC
Expressive name for an Urban Nature Institute
Endmark Project – ASSMANN
ASSMANN
Naming structure and product names for office furniture
SCHWARZ CORPORATE SOLUTIONS
Brand consulting and nomenclature
Endmark Project – PREMOTEL
PREMOTEL
Name development for a motel concept in Kassel
Endmark Project – FRITZ EGGER
FRITZ EGGER
Surface names within a product naming system
Endmark Project – VIVANESS
VIVANESS
B2B trade fair for natural cosmetics
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
Picture: eyrise.com
EYRISE
Technology naming for Merck Smart Glass
Endmark Project – BERLINOVO
BERLINOVO
Company name for a Berlin-based real estate company
HTS TENTIQ
Renaming with a focus on the brand core