ASSMANN

Naming structure and product names for office furniture

Names that fit: name development for various products within ASSMANN's brand portfolio.

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Further references
VIVANESS
B2B trade fair for natural cosmetics
BOXMARK
International rebranding of Schmidt-Feldbach-Lederwerke
Picture: eyrise.com
EYRISE
Technology naming for Merck Smart Glass
HTS TENTIQ
Renaming with a focus on the brand core
BERLINOVO
Company name for a Berlin-based real estate company
ASSMANN
Naming structure and product names for office furniture
KAP EUROPA
International brand naming for a conference building
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
Image: Benkert Bänke, benkert.info
BENKERT BÄNKE
Trademark development for various outdoor furniture product series
LUFTHANSA ALLEGRIS
Verbal branding for Lufthansa Group
TWERCS
Brand positioning, name and slogan development for tools
CHILLVENTA
B2B name finding for a refrigeration and air conditioning trade fair
Image: ifdesign.com
YONDA
Name for an extraordinary conference chair
BRAUBEVIALE
B2B name finding for a beverage trade fair
FRONTALE
Naming for NürnbergMesse's window manufacturing trade fair
Image: trilux.com
TRILUX
Verbal branding in an emotional naming system
CITYARC
Expressive name for an Urban Nature Institute
PREMOTEL
Name development for a motel concept in Kassel