ASSMANN

Naming structure and product names for office furniture

Names that fit: name development for various products within ASSMANN's brand portfolio.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

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Further references
Endmark Project – BRAUBEVIALE
BRAUBEVIALE
B2B name finding for a beverage trade fair
Endmark Project – FRONTALE
FRONTALE
Naming for NürnbergMesse's window manufacturing trade fair
Endmark Project – A wie alles zu Architektur & Design
A like all about architecture & design
Verbal brand design with a secure foundation
Image: ifdesign.com
YONDA
Name for an extraordinary conference chair
HTS TENTIQ
Renaming with a focus on the brand core
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
Endmark Project – PREMOTEL
PREMOTEL
Name development for a motel concept in Kassel
Endmark Project – TRILUX
Image: trilux.com
TRILUX
Verbal branding in an emotional naming system
Endmark Project – SIMONSWERK CLAIM
SIMONSWERK CLAIM
Corporate slogan development for the Simonswerk Group
Endmark Project – LAMONDIS
LAMONDIS
Name for private apartments at the Passeier Valley Hotel
Endmark Project – FRITZ EGGER
FRITZ EGGER
Surface names within a product naming system
Endmark Project – LIVELINK
Image: trilux.com
LIVELINK
Light management system for Trilux
Endmark Project – CHILLVENTA
CHILLVENTA
B2B name finding for a refrigeration and air conditioning trade fair
Picture: eyrise.com
EYRISE
Technology naming for Merck Smart Glass
Endmark Project – GARTENART
GARTENART
Creative naming for a B2B & B2C garden magazine
Endmark Project – COLONEUM
COLONEUM
Brand naming for Cologne's MMC Studios
PURMONTES
Naming of private luxury chalets for Winkler Hotels
TWERCS
Brand positioning, name and slogan development for tools