ASSMANN

Naming structure and product names for office furniture

Names that fit: name development for various products within ASSMANN's brand portfolio.

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Further references
Endmark Project – ATMOVA
ATMOVA
Brand name for sustainable energy solutions
Endmark Project – TRILUX
Image: trilux.com
TRILUX
Verbal branding in an emotional naming system
Endmark Project – LAMONDIS
LAMONDIS
Name for private apartments at the Passeier Valley Hotel
TWERCS
Brand positioning, name and slogan development for tools
Endmark Project – ASSMANN
ASSMANN
Naming structure and product names for office furniture
BALIV
Independent brand name for bath products
Image: steelcase.com
SHARE IT
Storage system name for Steelcase Werndl AG
Picture: eyrise.com
EYRISE
Technology naming for Merck Smart Glass
Endmark Project – BERLINOVO
BERLINOVO
Company name for a Berlin-based real estate company
HTS TENTIQ
Renaming with a focus on the brand core
Image: ifdesign.com
YONDA
Name for an extraordinary conference chair
KAP EUROPA
International brand naming for a conference building
Endmark Project – CHILLVENTA
CHILLVENTA
B2B name finding for a refrigeration and air conditioning trade fair
Endmark Project – TRIFOLION
Image: trifolion.lu
TRIFOLION
Renaming of the Centre Culturel, Touristique et de Congrès
Endmark Project – FRITZ EGGER
FRITZ EGGER
Surface names within a product naming system
BOXMARK
International rebranding of Schmidt-Feldbach-Lederwerke
Endmark Project – PREMOTEL
PREMOTEL
Name development for a motel concept in Kassel
Endmark Project – LUFTHANSA ALLEGRIS
LUFTHANSA ALLEGRIS
Verbal branding for Lufthansa Group