BRITA

Brand language internationalization

The sum of all particles: internationalization of the brand language, harmonization of the product portfolio, development of naming guidelines.

Your way to the right brand strategy.

Come along: to successful naming and sustainable branding.

Get in touch – no strings attached!
Further references
VIGANTOL
Creation and consulting for Merck product naming
Endmark Project – BRAUBEVIALE
BRAUBEVIALE
B2B name finding for a beverage trade fair
TWERCS
Brand positioning, name and slogan development for tools
Endmark Project – LUMENION
Image: lumenion.com
LUMENION
Company naming for energy storage
Endmark Project – MAXOMIXX
MAXOMIXX
Product name development for a Bosch hand mixer
Endmark Project – FRITZ EGGER
FRITZ EGGER
Surface names within a product naming system
Image: new.abb.com
ABB
Brand strategy, naming & wording for international divisions
Endmark Project – LUFTHANSA GROUP
Image: Lufthansa Group Brand Hub
LUFTHANSA GROUP
Naming & wording across the entire group
GRIPVIS
Name development for a Berlin-Chemie OTC product
ARCWAVE
Symbolic name for a successful sex toy
Endmark Project – NANELL
NANELL
Endmark names "the baby": successful app branding
Image: tkelevator, 141022_Innovation by ThyssenKrupp_accel_2
ACCEL
International name development for a ThyssenKrupp moving walk system
Image: Asylab - Freepik.com
ARVATO
Development of an international corporate brand for Bertelsmann
Image: skidata.com
SKIDATA
Brand consulting from A to Z
JUNGE STADT
Brand naming and brand design for a Cologne initiative
IBEROGAST ADVANCE & IBEROBIOTICS ZEN
Development of descriptors within the brand architecture
Picture: eyrise.com
EYRISE
Technology naming for Merck Smart Glass
Endmark Project – WERKBLIQ
WERKBLIQ
Name development for an IIOT startup