That's where I want to go! That's what I want to be a part of! Take, for example, "Chillventa" — instead of "exhibition for refrigeration technology". Be there or be square. Same with the congress center for the Frankfurt exhibition: "Kap Europa" is rooted in the familiar and ready for the unknown. Names like these stick around, get around and make people want to come back around, time and time again. This simplifies your target group communication and increases the appeal of your brand.
Here is something
on the subject of trade fairs
NEW
CHILLVENTA
Naming of the NürnbergMesse exhibition for refrigeration and air-conditioning technology
NEW
BRAUBEVIALE
Naming of the NürnbergMesse trade fair for the global beverage industry
NEW
FRONTALE
Naming of the NürnbergMesse trade fair for window construction
NEW
DEXPERTY
Naming of a Messe Frankfurt digital business unit
NEW
VIVANESS
Trade fair name development for the natural cosmetics sector
